Pure Méditation
Creating a digital presence that inspires trust and serenity.
A digital identity designed to convey calm, simplicity, and trust throughout the experience.
Contribution
- Strategy
- Visual identity
- UX / UI Design
- Front-end
Technologies
- Vite
- SCSS
- Bootstrap
- Alpine.js
The essentials before everything else.
I chose to start with a landing page to focus the experience on what mattered most: clearly presenting the offer and its purpose.
This first version made it possible to launch quickly and validate the concept before developing a more complete experience.
Calm as a visual language.
The palette, typography, and contrasts were designed to visually express Pure Méditation’s core values: calm, trust, and simplicity.
Color palette
Pale green
#DDEDDE
Medium green
#1A5319
Dark green
#092008
Gradient
#84A178
#BAD8B6
#DCE35B
Gold
#7A4E1D
Typography
EB Garamond — Headings
Lato — Body text